Posters originated over 100 years ago in Paris as an eye-catching way to advertise a product, show or a vacation spot. These lithographs showed striking, humorous or simply beautiful images intended to attract the publics attention long enough to convey the advertisers message. Posters quickly
became a popular form of street art they could be understood easily and appreciated by everyone. Though many people at the time realized that they were looking at true pieces of art, the lithographers who printed them used fragile newsprint to keep printing costs down.
Posters were intended to be used for a short time usually one or two weeks and then thrown out. Most posters were either discarded, recycled, or have simply been destroyed by the march of time. One hundred years is a long time for a piece of newsprint to last. Few survive in good condition today, and international desire for these lithographs has blossomed over the past decade.
The combination of a finite quantity and ever-increasing demand has led to a fairly steady rise in poster prices. Many posters that cost between $200 and $500 in the early 1990s now sell for between $1,000 and $10,000. Posters that survived in a quantity might sell for a fairly constant price for a few years, but, when the available quantity diminishes and dealers can no longer replace the poster easily, then watch out! The price of a good image can double very quickly. Posters have made very good investments, with the extra dividend that they add smiles to your daily life.